Networking should be a key component of your job search and will also include connecting with your connection’s connections and beyond though online social networking.

You should become “known” for what you do best. And you can help obtain exposure by blogging on your subject area.  If you’re a landscape designer create a blog on landscaping but be specific and focussed, for example Japanese gardens and bonsai and the use of irises; a photographer on  wedding photography tips for the layman.

Common wisdom says that your should have at least 100 articles on your blog. That number sounds extreme but it correlates with my knowledge of SEO (Search Engine Optimization techniques.) Your Blog will start growing significant search engine page rankings, therefore positively affecting how your blog will be presented in search results, once you have over 100 original and on topic articles in your blog.

So go forth and blog. Hey and who knows if your blog is very successful you might not need a day job.

Good luck.


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